Users will soon have a fresh option that allows them to cut down on the volume of AI-created content appearing in their feeds. This move comes as the platform announced that it currently hosts more than 1 billion AI-generated clips.
Trial and Implementation
The update is in a pilot phase over the coming weeks before a full-scale release. This development coincides with a surge in AI content, spurred by emerging AI video creators.
AI Proliferation Online
Recent reports that almost 10% of the most rapidly expanding video streams on another major platform exclusively feature content made by AI. A considerable share of this material is deemed low-quality AI content, a term for poor-quality, mass-produced content that is frequently nonsensical or bizarre.
Based on user feedback that many people like content produced via AI tools, from computer-generated images to informative clips, and we want to give people the option to adjust the amount of that, depending on their own choices,” commented a platform representative.
Volume and Proportions
TikTok shared that there are now over a billion videos on its service tagged as made with AI. Overall, in excess of 100 million media items are added to the platform each day, making clips made by AI a minor portion of its overall inventory.
Customizing Your Feed
Viewers will be in a position to decrease or raise the level of AI-generated videos they watch by using the “manage topic” setting in the app and choosing “AI-generated content”. Additional categories that are already be controlled under the filter cover news, style, cosmetics, and movement.
AI Disclosure Rules
The platform’s policies require content makers to label convincing AI-generated content, and it bans harmful deepfakes of public figures or crisis events. Any believable artificial content that is unmarked can be deleted under its user guidelines.
Additionally, the service will henceforth add an “AI-made” tag to content created with its own AI tools, or flagged by an cross-platform project for spotting AI-generated material. This action is aimed to stop users from trying to circumvent the tagging system.
Educational Initiatives
The company is furthermore launching a two million dollar educational fund for professionals and institutions to create informative material about responsible artificial intelligence. This initiative will benefit charitable organizations specializing in training computer science.
Moderation Strategy
The platform has supported its moderation strategy, amid controversy over proposals to cut jobs for numerous safety staff in Britain. It is expected to cut a significant number of roles in its content moderation division in London, with worker representatives and digital protection specialists voicing alarm that staff are being displaced by AI moderation.
A senior executive clarified that people-led review would remain essential, but artificial intelligence can protect employees by eliminating the most harmful content before it is viewed by people. TikTok announced a notable drop in shocking and graphic content seen by safety staff over the previous year due to reliance on its machine learning processes.
We believe it is crucial to combine staff and AI to keep the platform safe,” the official commented. “We’ll have staff as part of that process, but we additionally believe it’s highly necessary to limit contact with dangerous material as swiftly, which is why a significant AI assistance is making a difference process content quickly.”
